RevReckREVRECK
← Back to Stories
MoneySeptember 9, 2026 (20h ago)

Joy Behar's Hamptons Home Sells for $5.65 Million, $900K Profit Despite Steep Discount

Joy Behar, host of 'The View,' has sold her Sag Harbor Hamptons home for $5.65 million, a substantial $5.3 million reduction from its initial asking price, yet still netting her a $900,000 profit since her 2016 purchase.

By RevReck Newsroom

The short version

  • Joy Behar sold her 1903 historic Victorian home at 98 Bay Street in Sag Harbor for $5.65 million.
  • The selling price represents a $5.3 million discount from its original asking price of $10.95 million in November 2024.
  • Behar purchased the 4,500-square-foot property in 2016 for $4.75 million, earning her a $900,000 profit on the transaction.
  • Listing agents Ed Gaetjens and John Wines of Saunders & Associates described the initial high price as "aspirational" and a later increase as a "carefully considered strategy."
  • The home, built in 1903, sits on a 0.63-acre corner lot and features four bedrooms and either 4.5 or five bathrooms.

Joy Behar, co-host of "The View," has officially sold her Hamptons home in Sag Harbor for $5.65 million. The deal, which closed on August 28, concludes a sale process that began with an ambitious asking price of $10.95 million in November 2024, representing a discount of more than $5 million from the initial listing. Despite the significant price reduction, Behar still made a $900,000 profit on the property, which she purchased for $4.75 million in 2016.

Confirmation of the sale was provided by multiple outlets including The Times of India, Newsday, The Real Deal, Daily Voice, and Morningstar, which cited Realtor.com.

What was the pricing strategy for the Hamptons home?

The pricing strategy for Behar's Sag Harbor home involved several adjustments, including an unusual increase. Initially listed at $10.95 million in November 2024, the price was reduced to $8.995 million by March 2025 and further dropped to $5.95 million by December 2025. Surprisingly, the asking price then increased to $6.995 million in March. Co-listing agent John Wines of Saunders & Associates explained, "We had started much higher, at an aspirational price, then came down to a realistic number." Wines and his colleague Ed Gaetjens, also of Saunders & Associates, described the price increase as a "carefully considered strategy designed to demonstrate the home's potential to prospective buyers," influenced in part by the sale of a nearby property for $11.25 million. They also secured planning permissions and drew up architectural plans to enhance market appeal. Gaetjens commented on the final sale, stating, "for us, it was a win."

What are the details of Joy Behar's Sag Harbor property?

The sold property at 98 Bay Street is a 4,500-square-foot historic Victorian home, built in 1903, situated on a 0.63-acre corner lot. It features four bedrooms and either 4.5 or five bathrooms, a minor discrepancy reported by different outlets, with The Times of India, The Real Deal, and Daily Voice citing 4.5 bathrooms, while Newsday stated five. The residence includes a main house, a lofted studio, and a guesthouse complete with a living room, full kitchen, bedroom, bathroom, and loft space. Key features of the main house include a chef's kitchen outfitted with high-end appliances, dual dishwashers, a spacious pantry, and a fireplace, all while retaining many of its original Victorian characteristics. The property also boasts a heated gunite pool. Taxes on the property were reported at $26,388, with a price per square foot for the main house at $1,255.

How does this sale compare to her other real estate moves?

Joy Behar has been active in the real estate market beyond this Hamptons sale. She acquired the Sag Harbor home in 2016 for $4.75 million, around the same time she transferred her East Hampton home to her daughter, Eve. In 2018, Behar also sold an Upper West Side co-op unit for $3.3 million, having previously bought a two-bedroom unit at 62 West 62nd Street for $2.4 million in November 2017.

What is Joy Behar doing next in the Hamptons?

Joy Behar remains a presence in the Hamptons, as she still owns another property in Sag Harbor and has secured an adjacent property for her next Hamptons house. Additionally, Behar is currently performing in "Bonkers in the Boroughs," a series of four short, comedic plays she wrote, at Sag Harbor's Bay Street Theater, with performances running through Sunday.

This is educational information, not legal, financial, tax, or investment advice.

Frequently asked questions

How much profit did Joy Behar make on the sale?

Joy Behar made a $900,000 profit on the Sag Harbor home. She purchased the property in 2016 for $4.75 million and sold it for $5.65 million on August 28.

Why did the asking price for the Hamptons home increase after initial reductions?

The listing agents stated the price increase to $6.995 million in March was part of a "carefully considered strategy," influenced by a nearby property sale for $11.25 million. The agents also secured planning permissions and architectural plans to highlight the home's potential to prospective buyers.

#hamptons#real estate#joy behar#luxury homes#sag harbor#property market
Sourcing

Reported by the RevReck Newsroom from the reporting linked below, with AI assistance in drafting, under editorial rules covering accuracy, attribution and what we will not publish. Read our editorial standards, or email corrections to operations@revreck.com.

Original reporting:MarketWatch